The Operating Scorecard for Dealerships

Built for operators, not analysts - Recover the profit you’re already paying for

Real-time execution visibility across your entire dealership group. Know who's on track, who's at risk, and who's off track—before the month is lost.

No setup fees • Connects to your existing CRM/DMS • Cancel anytime

Every Auto Group Has This Problem

(Even the Good Ones)

Reports Are Always Lagging

By the time numbers show up, the damage is done

No Execution Visibility

Operational clarity for modern dealerships

Inconsistent Performance

Stores hit targets one month, miss the next—with no clear reason why

BlackLine Does One Thing Exceptionally Well

It tells you, at any moment, whether your people are actually doing their jobs — before the month is lost.

BlackLine Dashboard showing real-time KPIs and performance tracking

BlackLine sits on top of your existing systems and watches a set of critical KPIs across

Sales Person
Assistant Sales Manager
Sales Manager
Finance Manager
Service Advisor
Fixed Operations Manager

BlackLine checks those KPIs hourly, daily, weekly, and monthly, and answers one question per person

Are they on track, at risk, or off track?

A Scorecard built for every revenue-generating employee.

See Your Entire Operation at a Glance

A salesperson can be "busy" and still be off-track

A store can look fine today and be bleeding tomorrow

A manager can hit numbers while the process collapses underneath

Dashboards show you what happened. BlackLine shows you whether it is happening at all.

Any time, you can open BlackLine and instantly see:

Which stores are running clean

Which departments are slipping

Which revenue generating employees are ahead or behind pace

Where execution is breaking today, not at month-end

BlackLine catches that before revenue disappears and shows the scorecard.

You don't see noise. You see status. Green. Yellow. Red.

AutoNation West Region Scorecard

81/100

At Risk

Store Scorecard

Downtown Toyota

92/100

Sales
92
Finance
88
Service
95
View Details →

Westside Honda

78/100

Sales
85
Finance
72
Service
77
View Details →

North Shore Nissan

88/100

Sales
90
Finance
85
Service
89
View Details →

Eastside Ford

65/100

Sales
68
Finance
62
Service
65
View Details →

Individual Scorecard

John Smith

Sales Consultant

88/100

15 calls • 8 appointments • 3 deliveries

Sarah Johnson

Finance Manager

72/100

8 deals • 65% penetration • $2.1K PVR

Mike Williams

Service Advisor

95/100

22 ROs • $185 avg ticket • 92% CSI

Actual time filtering available in full dashboard

How It Works

1

Connect Your Systems

Blackline integrates with your existing CRM, DMS, and Finance Portal. Seamlessly speaking to eachother.

Supports all major dealership management systems

Connect Your Systems
2

Define Your Targets

Set benchmarks for each role and department aligned with your monthly forecast. Blackline monitors execution against these benchmarks.

Customize targets by role, store, or individual

Define Your Targets
3

Monitor in Real-Time

Get hourly updates on who is on track, at risk, or off track. Problems surface before they become losses.

Automated alerts for status changes

Monitor in Real-Time
4

Take Action Same Day

Run scorecards in morning meetings and bi-hourly to keep the entire store accountable in real time. Coach to the forecast, protect your month, and celebrate the people who keep the store in the green. Proactive management, not reactive firefighting.

Proactive management, not reactive firefighting

Take Action Same Day

Built for Every Role in Your Dealership

Sales Person

Monitor core activity, funnel metrics, CRM discipline, and conversion rates to stay on pace with sales goals.

Core Activity & Funnel Metrics

  • Number of store visits
  • Total leads received (internet / phone / walk-in)
  • Vehicles sold
  • Vehicles delivered

CRM Discipline

  • Total CRM tasks
  • CRM overdue tasks

Lead & Communication Effectiveness

  • Look-to-book %
  • Unanswered communications
  • Average response time

Outbound Activity

  • Number of outbound calls
  • Number of outbound emails
  • Number of outbound texts

Appointment Performance

  • Appointments booked for tomorrow
  • Appointments booked for future (total)
  • Appointments confirmed
  • Appointment show rate %
  • Missed appointment count

Video Engagement

  • Videos sent
  • % of total leads that received a video

Example:

Sarah Johnson

85/100

On Track
Key Metrics

Store Visits

Target: 10

12

Appointments Booked

Target: 8

8

Show Rate

Target: 70%

67%

Vehicles Delivered

Target: 3

3

Stop Relying on Gut Feel and Excuses and Experience The Real ROI

This isn't an expense. It's insurance on execution.

Prevent Bad Months

Catch problems before they become losses. One car deal saved pays for Blackline per month.

Real Accountability

Teams stay on pace. Managers address issues same-day. No more surprises at month-end.

Reclaim Manager Time

Stop chasing data. Spend time coaching instead of investigating what happened last week.

Simple, Transparent Pricing

No setup fees. No hidden costs. Cancel anytime.

Single Location

Contact for Pricing

  • All role scorecards
  • Daily/Weekly/Monthly views
  • Mobile access
  • Email support
  • CRM/DMS integration
Most Popular

Auto Group (2-10 stores)

Contact for Pricing

  • Everything in Single Location
  • Group-level dashboard
  • Multi-store comparison
  • Priority support
  • Custom reporting
  • Dedicated account manager

Enterprise (10+ stores)

Custom Pricing

  • Everything in Auto Group
  • Custom integrations
  • Advanced analytics
  • White-glove onboarding
  • 24/7 support
  • API access