The Operating Scorecard for Dealerships
Built for operators, not analysts - Recover the profit you’re already paying for
Real-time execution visibility across your entire dealership group. Know who's on track, who's at risk, and who's off track—before the month is lost.
No setup fees • Connects to your existing CRM/DMS • Cancel anytime
Every Auto Group Has This Problem
(Even the Good Ones)
Reports Are Always Lagging
By the time numbers show up, the damage is done
No Execution Visibility
Operational clarity for modern dealerships
Inconsistent Performance
Stores hit targets one month, miss the next—with no clear reason why
BlackLine Does One Thing Exceptionally Well
It tells you, at any moment, whether your people are actually doing their jobs — before the month is lost.

BlackLine sits on top of your existing systems and watches a set of critical KPIs across
BlackLine checks those KPIs hourly, daily, weekly, and monthly, and answers one question per person
Are they on track, at risk, or off track?
A Scorecard built for every revenue-generating employee.
See Your Entire Operation at a Glance
A salesperson can be "busy" and still be off-track
A store can look fine today and be bleeding tomorrow
A manager can hit numbers while the process collapses underneath
Dashboards show you what happened. BlackLine shows you whether it is happening at all.
Any time, you can open BlackLine and instantly see:
Which stores are running clean
Which departments are slipping
Which revenue generating employees are ahead or behind pace
Where execution is breaking today, not at month-end
BlackLine catches that before revenue disappears and shows the scorecard.
You don't see noise. You see status. Green. Yellow. Red.
AutoNation West Region Scorecard
81/100
Store Scorecard
Individual Scorecard
John Smith
Sales Consultant
88/100
15 calls • 8 appointments • 3 deliveries
Sarah Johnson
Finance Manager
72/100
8 deals • 65% penetration • $2.1K PVR
Mike Williams
Service Advisor
95/100
22 ROs • $185 avg ticket • 92% CSI
Actual time filtering available in full dashboard
How It Works
Connect Your Systems
Blackline integrates with your existing CRM, DMS, and Finance Portal. Seamlessly speaking to eachother.
Supports all major dealership management systems

Define Your Targets
Set benchmarks for each role and department aligned with your monthly forecast. Blackline monitors execution against these benchmarks.
Customize targets by role, store, or individual

Monitor in Real-Time
Get hourly updates on who is on track, at risk, or off track. Problems surface before they become losses.
Automated alerts for status changes

Take Action Same Day
Run scorecards in morning meetings and bi-hourly to keep the entire store accountable in real time. Coach to the forecast, protect your month, and celebrate the people who keep the store in the green. Proactive management, not reactive firefighting.
Proactive management, not reactive firefighting

Built for Every Role in Your Dealership
Sales Person
Monitor core activity, funnel metrics, CRM discipline, and conversion rates to stay on pace with sales goals.
Core Activity & Funnel Metrics
- •Number of store visits
- •Total leads received (internet / phone / walk-in)
- •Vehicles sold
- •Vehicles delivered
CRM Discipline
- •Total CRM tasks
- •CRM overdue tasks
Lead & Communication Effectiveness
- •Look-to-book %
- •Unanswered communications
- •Average response time
Outbound Activity
- •Number of outbound calls
- •Number of outbound emails
- •Number of outbound texts
Appointment Performance
- •Appointments booked for tomorrow
- •Appointments booked for future (total)
- •Appointments confirmed
- •Appointment show rate %
- •Missed appointment count
Video Engagement
- •Videos sent
- •% of total leads that received a video
Example:
Sarah Johnson
85/100
Key Metrics
Store Visits
Target: 10
Appointments Booked
Target: 8
Show Rate
Target: 70%
Vehicles Delivered
Target: 3
Stop Relying on Gut Feel and Excuses and Experience The Real ROI
This isn't an expense. It's insurance on execution.
Prevent Bad Months
Catch problems before they become losses. One car deal saved pays for Blackline per month.
Real Accountability
Teams stay on pace. Managers address issues same-day. No more surprises at month-end.
Reclaim Manager Time
Stop chasing data. Spend time coaching instead of investigating what happened last week.
Simple, Transparent Pricing
No setup fees. No hidden costs. Cancel anytime.
Single Location
Contact for Pricing
- All role scorecards
- Daily/Weekly/Monthly views
- Mobile access
- Email support
- CRM/DMS integration
Auto Group (2-10 stores)
Contact for Pricing
- Everything in Single Location
- Group-level dashboard
- Multi-store comparison
- Priority support
- Custom reporting
- Dedicated account manager
Enterprise (10+ stores)
Custom Pricing
- Everything in Auto Group
- Custom integrations
- Advanced analytics
- White-glove onboarding
- 24/7 support
- API access